Choosing the right diamond choosing a diamond is a highly personal decision and your own taste should be your ultimate guide. Nevertheless, there is a vocabulary specific to diamonds that you will want to be familiar with for discussions with us. The following information will introduce you to the language of diamonds. The Four Cs Fine diamonds are among the most coveted of all gems. Their value, however, differs widely from one diamond to another. Experts evaluate every diamond for rarity and beauty, using four primary guidelines. Those guidelines are called "The Four Cs" which represent Cut, Color, Clarity, and Carat Weight. For more information click on a link. CUT When you think of the cut, you probably think of the shape of the diamond. You are partially correct. while cut does refer to shape, it also refers to the proportions of how the diamond is actually cut. Diamonds are cut into many different shapes, reflecting not only popular taste, but also the proportions and quality of the rough diamond. The most popular shapes include Round, Oval, Square, Princess, Emerald, Asscher and Marquise cuts. Many specialty shapes are also available. 
A diamond’s over all proportions, as well as the size and placement of its many reflective surfaces or facets, also play a large part in “cut.’ The consistency and balance of these can greatly affect how the stone captures light and reflects it back to the eye. 
CUT Color With the exception of some fancy colored diamonds, the most valuable diamonds are those with a least color. The color scale for transparent diamonds runs from D—P (colorless), G—J (near colorless), K—M (faint yellow), to Z (light yellow). Completely colorless diamonds are rare.
Rare and beautiful colors result in diamonds that form with traces of other minerals, these "fancy" colors range from blue and brilliant yellow to red, brown, pale green, pink and violet. Because of their rarity, colored diamonds are highly desirable and may be quite valuable. 
COLOR Clarity A diamond’s clarity is measured by the existence, or absence, of visible flaws. Tiny surface blemishes or internal inclusions even those seen only under magnification with a jeweler’s loupe — can alter the brilliance of the diamond and, thus, effect its value. Clarity levels begin with Flawless (FL & IF) and move down to Very Very Slight (VVS1 & 2), Very Slight (VS1 & 2), Slightly Included (SI1 & 2), and Included (I1,2, & 3).

CLARITY Carat Weight The size of a diamond is measured, not by its dimensions, but by weight. One carat, the traditional unit of measurement for diamonds, is equal to approximately 0.2 grams. You may also hear the weight of a diamond referred to in points. A point is equal to 1/100 of a carat; therefore, a 7.5-point diamond equals 0.75 carat. Diamonds of equal weight may appear slightly different in size, depending on their depth and proportions. Because they are quite rare, larger diamonds of gem quality are much more valuable. Rarity & Beauty All gem-quality diamonds are rare, taking billions of years for nature to form them, The journey from the mine to you is long and arduous. While the four Cs information helps you to identify the quality 0f the diamond you are purchasing, it is the combination of the four characteristics, which determine a diamond’s rarity. Your selection of characteristics will determine rarity and value. Remember - beauty is in the eye of the beholder. A diamond can only be truly perfect if it is perfect for you. | 
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